|
Hey there Reader, Over the last few weeks we've gone through Plan, Create, and Sell together. There's one piece left, and it's the one almost nobody actually does on purpose. Celebrate. And I don't just mean throw a little party if it went well. I mean actually stop and look at your wins, and also look at what you'd tweak next time because both of those count as celebrating. Pat yourself on the back for the work itself, not just the outcome. You showed up and you got through it, and that matters on its own. Then widen it out. Here's why I'm making a whole email out of this. If you skip celebrating, every level of it, the small stuff and the big stuff, it gets harder and harder to keep your business going. The wins stop registering. You just move straight to the next thing without ever actually feeling like anything worked, and that's a quiet way to burn out without even noticing it's happening. Celebrating isn't the fun extra step. It's what keeps you willing to do the next promotion at all. So however this fall or winter promo goes for you, celebrate it. All of it. That's the whole framework now. Plan, Create, Sell, Celebrate. Tomorrow I'm going to tell you how you can be first in line for the Holiday Hype Kit, and for something new this year, the Holiday Hype Kit + Cohort. I'll explain both tomorrow, so keep an eye out. Talk soon, P.S. P.S. Reply and tell me one win from this year, even a small one. I want to help you celebrate it too.
|
With 20+ years as an entrepreneur I now help busy family focused people start and grow their own businesses.
Hey there Reader, If you are on my email list... and obviously you are since you are receiving this email, then you most likely have already started a business...But if you haven't or if you know someone who has been thinking about turning their hobby into something more, I want to tell you about an event coming up. The Hobby To More Summit, a completely free online event happening October 1st–4th all about taking something you love and exploring whether it could become something more. And...
Hey there, The last few weeks in this newsletter I've been talking about holiday promotions because we need to be thinking and planning that right now. And most importatntly preparing. Reader, If you've missed any of the week, go ahead and search leranbusinessu in your inobox. Last week we went over the Create step of the process which is all in the preparation phase of launching a promotion of any kind. Today's step is the scary part for many people. Sell. Now as I had previously stated,...
Hey there, So last week I asked if the "buy" you're after is money or just a yes. No wrong answer there Reader, I just wanted you thinking about it before we go further. Because today's step assumes you already know what you're promoting and roughly what you want people to do about it. Now comes the part that actually eats the most time: making the stuff. Here's what I've noticed after doing this over and over. The thing that burns people out isn't writing one caption or one email. It's...